In English

Gwen-Dolen about „strategmatic“

Image result for Victor Vasarely, published by Andre Demers

The reason I have chosen the name of Gwendolen to have my blog entitled, is basically sentimental. I have split the Medieval Welsh name, interpreting its etymology, and paraphrased it. Hence, gwen-dolen is meant as a “ring of gladness”.

I preferred the use of a common noun before my name, because I was searching for a metaphor. I do believe names are, at least, how and in what shape one sculpts his/her own behaviour in order to be related and recalled in favourable manner. But searching for a metaphor helped me cover the breadth between sentimental and rational. Ring of gladness is an acquainted collection of records based on issue-mattered field I am fond of: Strategmatically approaching services-marketing issues by means of scenario method.

The category strategmatic I bring up to the both strategic and strategemic in marketing studies. Here strategmatic is an approach of seizing on exogenous drivers for addressing and managing marketing issues. The external driving forces are to be understood and held in processes for marketing activities to be handled intentionally, and organizations’ market-product decisions to be taken and run in gradual line according to their “capabilities” and “demands”. Simultaneously, strategmatic is used by forassessing the uncertain round-ups and for taking into consideration the most probable or the most extreme trends.

Strategmatic concerns the assignments of intentional pursuits for advancing over a foresighted situation. Having analyzed the current round-ups in regard to both unknown and actual rivals, the strategmatic is to set going what has been forethought in advance.

Strategmatically is modus operandi for bring into comparison an intentioned outcome to an initial situation. Strategmatically acts one, when aims at sequencingplanned actions, or activities, and uses the inceptive state as a point of reference for pursuing the outcomes; pursuing is meant as a series of gains and losses. The consideration is that the unfolded outcome is to be taken on as an input for the next chain. Certainly, such a spiral “process of splicing”, peculiarly reflected, and based on the serial data, could be strategmatized when the point of reference has not been the existing state but a desired future event, experience, or behaviour.

What to watch out for then?

Any strategmatic observations.

Picture: Victor Vasarely, published by Andre Demers

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